Khyber Infinity
Identity Design
Khyber Infinity is an online marketplace for brands offering a wide range of products, from home goods to electronics.
Background
Located on the Pakistan-Afghanistan border, the Khyber Pass is a mountain pass situated in the Khyber Pakhtunkhwa (KPK) province of Pakistan.
Thought process
Our wordmark design combines mountain and road elements to represent the Khyber Pass, while also incorporating an abstract infinity symbol.
In addition, we utilized abstract representations of the infinity and road symbols in our design and incorporated a ligature of the letters K and i.
